Redesign of the Green Valley Organics website coincided with a package redesign assignment. Redwood Hill Farm, a small family owned and operated company in Sebastopol, CA, was introducing a new line of dairy products to meet the demand of consumers with lactose intolerance. The website would be the first marketing effort to distinguish the product from competitors, offer nutritional information, showcase the new packaging, and provide quality information for those seeking organic solutions for digestion concerns. The site deployed custom templates to make development more efficient. The creative direction took advantage of custom fontography and image optimization.
Client: Redwood Hill Farm
Agency: Gauger + Associates
UI/Art Director: Dana Klumb
Developer: Ashley Masen
Responsibilities: Project Manager, Estimator, Site Architecture
